Blog · Diagnostics · 4 min read
Why diagnostics companies outsource market research to India
By the HealthcareMarketResearch research team, Pune · Updated
Quick answer
Diagnostics companies outsource market research to India for senior analytical talent, lower cost, round-the-clock delivery across time zones and access to a fast-growing domestic healthcare market. Fieldwork stays local in each country; design and analysis run from India.
Key takeaways
- Senior analysts at lower cost
- Follow-the-sun delivery
- Local fieldwork in each market
- Access to India's own market
Talent and cost
India has a deep pool of life-science graduates, physicians and analysts. That lets clients get senior-led research, often at a meaningful discount to Western agency rates.
Speed
With teams in Pune working while the US and Europe sleep, scripting, coding and analysis move overnight, shortening timelines.
Quality and compliance
Mature India-based firms follow EphMRA, BHBIA and Insights Association codes, plus GDPR, HIPAA and India's DPDP Act.
Is it right for you?
If you need multi-country diagnostics research with senior interpretation and tight budgets, an India-based partner is worth considering. HealthcareMarketResearch is headquartered in Pune, India, with a network of 5,000+ healthcare market researchers, physicians, payers and industry experts across 100+ Indian cities.
Frequently asked questions
Is fieldwork done in India too?+
Only when India is a target market. Otherwise local moderators and recruiters run fieldwork in each country.
Need answers for your own project?
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